Home > News > Content
Biotherm Awarded Butterfly Mark By Positive Luxury
Oct 05, 2018

The company will join other L’Oréal brands with the mark including Kiehl’s and YSL


Biotherm has been awarded the Butterfly Mark by Positive Luxury.

The mark helps consumers identify a luxury brand that ‘cares’; assessment to gain the mark includes the consideration of criteria including transparency, sustainability and philanthropy.

Alexandra Palt, Chief Corporate Responsibility Officer at L’Oréal, stated: “Biotherm’s strong sustainability commitments, which include improving the biodegradability of its formulas, using more biosourced and renewable materials, optimising its packaging, and raising awareness of the importance of ocean conservation, are emblematic of L’Oréal’s overall sustainability engagement.”

Biotherm also commits to equal employment, PVC-free packaging and water reduction.

It is a member of the Roundtable on Sustainable Palm Oil and runs a philanthropy project, Water Lovers, that helps fund projects that create marine-protected areas.



We're Here to Help

  • 0086 020 86371031
    0086 020 86367015
    abcd@glass020.com
    No.3 Building B, West of Kejia Road, Jiahe Street, Baiyun District, Guangzhou, China

Newsletter

Enter in your email address to receive deals
and coupons.
Bookmark us today!